Some moments are best enjoyed without overthinking them: a spontaneous night out, an unexpected link-up with friends, or the song that gets everyone moving. Capturing this spirit of freedom and self-expression, Desperados has teamed up with award-winning Afrobeats producer, songwriter and artist Young Jonn for “Let It Go.”
Produced by Yung Willis, the Grammy-nominated music producer whose production credits span some of the biggest names in African music. Having worked with notable artistes including Falz, Wizkid, Kizz Daniel, Davido, Niniola, BNXN, Zlatan, Patoranking and Ice Prince, Yung Willis brings his production expertise to the collaboration, helping shape a sound that connects global influences with the energy of Afrobeats.
Rooted in the brand’s identity and association with self-expression, Desperados continues to find meaningful ways to connect with the younger audience through music, culture and premium experiences. With “Let It Go”, the brand is using music as a touchpoint between its Latin roots and the energy of Nigerian culture.
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At the heart of the collaboration is “Guao Guao,” the reggaeton track Desperados created in partnership with Venezuelan artist Micro TDH and Colombian producer Ovy On The Drums. Built around a sample of this unique record, Let It Go brings a Latin-inspired sound into Young Jonn’s style, creating an Afrobeats song that reflects Nigeria’s vibrant music and nightlife culture.
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