Nigerian singer Bella Shmurda has revealed that rapper and music executive Olamide once stepped back from the spotlight deliberately to allow young artists to shine.
Speaking in an episode of the 90s Baby podcast, Shmurda said one of the reasons artists like him and others blossomed was because Olamide sacrificed and supported them.
The ‘Cash App’ crooner emphasised that not many established artists can make such sacrifices.
“Olamide is the number one African artist, to me. I am not saying this because I am one of his branches. This man stayed back and made sure all the youngins in the industry like me are in proper space to blossom. Nobody else can,” he said.
In recent years, Olamide has slowed down the volume of his musical releases to focus on being an executive producer.
His record label, YBNL Nation, has produced artists such as Lil Kesh, Adekunle Gold, Fireboy DML, Asake, Lita, Chiko Ekun and many others.
He has also supported other artists like Zlatan Ibile, Seyi Vibez, Bella Shmurda, and Ayo Maff.